The optical illusion as a visual emphasis in mall's space

This article deals with optical illusions as a tool to control the flow of visitors and the organization of large shopping centers and malls environment; ways to use optical effects for single-level and shopping centers atrium are identified. Conclusion. Functional, esthetic and psychophysical properties of optical illusions make them ideal visual accent for trade and entertainment complexes with single-level or double floor height area, therefore, the questions considered by the author in this article are extremely urgent.