Specifics of startup application as a method of advanced vocational training in the context of modern linguodidactics

Автор: Perova E.A., Kobysheva A.S., Dontsov A.V.

Журнал: Общество: социология, психология, педагогика @society-spp

Рубрика: Педагогика

Статья в выпуске: 7, 2023 года.

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This study examines the specifics of a startup application as an innovative interactive analytical method of project-based research and simulation activities aimed at the development of entrepreneurial mindset in the process of advanced vocational training and early immersion in authentic foreign language communication in a business setting. In general, a startup is commonly understood as a new business offering a profitable innovative idea with the potential for rapid development. The paper considers the features of entrepreneurship education on the example of the Business English for Startup discipline proposed by the authors, relying on the principles of interdisciplinarity, modularity, interactivity, internationalization and practical-orientation. Important conclusion dwells upon the fact that it is possible to immerse in real business foreign-language communicative activities through adaptation to the role of an entrepreneur in general and in the process of early professional self-actualization during team building and performance of key operational-functional and managerial tasks in particular. The interdisciplinary nature of a startup contributes to mastering the basic knowledge of marketing, economics, strategic, risk management, human resource management, developing a successful business plan along with an effective pitch in a foreign language.

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Business english, interactive method, start-up, business plan, business idea, team building, pitch, marketing mix, leadership

Короткий адрес: https://sciup.org/149143375

IDR: 149143375   |   DOI: 10.24158/spp.2023.7.10

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