Features of interaction of the Russian state Pushkin Academy Drama Theater (Alexandrinsky theater) with the youth audience
Автор: Eterskova Anastasiya Vladimirovna
Журнал: Вестник Московского государственного университета культуры и искусств @vestnik-mguki
Рубрика: Теория и история культуры
Статья в выпуске: 4 (66), 2015 года.
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The article discusses the features of the interaction of the Russian State Pushkin Academy Drama Theater - the legendary Alexandrinsky Theater with the youth audience. Today, the need to identify key groups of the public, on which the program is developed communication plays a significant role in the formation of a positive image and reputation of repertory theater. The author examines in detail the approaches of classification of groups of public Russian and international researchers in the theory of public relations. Special attention is paid to the peculiarities of the youth audience that reflects the social and psychological aspect of time and society due to the society in which it operates, social psychology, rules, requirements, the ideals of the social organism. The article is an example of effective cooperation with the administration of the Alexandrinsky Theater young audience by bringing it into the process of the formation of the youth audience and cultural theater environment.
Community groups, youth audience, российский государственный академический театр драмы имени a.c. пушкина (александринский театр), the russian state pushkin academy drama theater (alexandrinsky theater), reputation and image
Короткий адрес: https://sciup.org/144160469
IDR: 144160469