Pragmatics of tourist slogan translation (based on the material of the websites of French and Russian travel agencies)

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The work is devoted to the analysis of the pragmatics of tourist slogans translation from French and Russian. The article considers the terms of tourism discourse, slogan, pragmatics, and lists their features and functions. The features and techniques of translating slogans are determined.

Advertising slogan, tourist slogan, translation pragmatics, discourse, translation technique

Короткий адрес: https://sciup.org/149140792

IDR: 149140792

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