Localization of gastronomic section of glossy women’s magazines
Автор: Anikushina Ariadna Igorevna
Рубрика: Журналистика, лингвистика, переводоведение и филология: ответы молодых ученых на вызовы глобализации
Статья в выпуске: 14, 2016 года.
Бесплатный доступ
The article deals with the concept of globalization in the field of mass media. The difference between localization and translation is defined, linguistic means rendering pragmatics in the process of localization are defined, and translation methods used by translators of glossy women’s magazines during localization to save the pragmatics of the text are defined.
Globalization, localization, cultural adaptation, glossy women's magazine, ethnocultural specification, translation methods
Короткий адрес: https://sciup.org/14968004
IDR: 14968004
Статья научная
