The space consumption is from the objective to the subjective

This article explores the processes of the aspirations of people to material values. The author of the article reveals the dynamics of transformation of the need the need for utility from the utility to the desire, the desire to whim, prestige. Shows that people are changing their environment more than change yourself, your own consciousness and culture. The article says that the design performs its high cultural mission, increasing his works value characteristics of the environment, assimilating a multi-functional properties of the aesthetic, artistic and social values of the culture. The design is considered to be the author of the relationship: «man-machines» or «man-for-man», «environment», as it is subject to the requirements of the substantive conditions for humanization of social life of the individual as a social and historical subject.