Development of the estimation algorithm of competitiveness of enriched bakery products

Автор: Nilova Lyudmila Pavlovna, Dubrovskaya Natalia Olegovna, Naumenko Natalya Vladimirovna, Kalinina Irina Valerievna

Журнал: Вестник Южно-Уральского государственного университета. Серия: Экономика и менеджмент @vestnik-susu-em

Рубрика: Управление качеством товаров и услуг

Статья в выпуске: 22 (281), 2012 года.

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Competitiveness of the enriched bakery products is considered as a multifactor model. Its analysis allows to elaborate an algorithm of decision-making about production and promotion of new products in the consumer’s market.

Competitiveness, enriched bakery products, cedar flour, powder from red-fruited mountain ash squeezing, quality, functionality, organoleptic indicators of quality, physical and chemical indicators of quality, price, demand

Короткий адрес: https://sciup.org/147155746

IDR: 147155746

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