Development of the estimation algorithm of competitiveness of enriched bakery products
Автор: Nilova Lyudmila Pavlovna, Dubrovskaya Natalia Olegovna, Naumenko Natalya Vladimirovna, Kalinina Irina Valerievna
Рубрика: Управление качеством товаров и услуг
Статья в выпуске: 22 (281), 2012 года.
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Competitiveness of the enriched bakery products is considered as a multifactor model. Its analysis allows to elaborate an algorithm of decision-making about production and promotion of new products in the consumer’s market.
Competitiveness, enriched bakery products, cedar flour, powder from red-fruited mountain ash squeezing, quality, functionality, organoleptic indicators of quality, physical and chemical indicators of quality, price, demand
Короткий адрес: https://sciup.org/147155746
IDR: 147155746