Modern inter-generational interactions and their role in the conditions of continuity of culture

The article considers the dialectically due to the processes of the formation of culture and the formation of social and cultural essence of man in the modern Russian society in terms of the demographic transition. It is shown that norms, values and standards of culture have great educational potential and are a powerful tool of socialization of the younger generations. Based on contemporary theoretical writings on the sociology of culture, the authors conclude that in Russia today are very different processes of continuity of culture, characteristic of different societies from traditional to modern. It is shown that the continuity of culture in the conditions of transition of Russian society has its specificity is largely determined by virtual reality.