Methods for studying the target audience of the market of medical services
Автор: Toyirov M.A., Muradova N.U.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Основной раздел
Статья в выпуске: 6-1 (97), 2022 года.
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This article is devoted to the study of client (patient) trends and applied methods in the medical services market in order to develop the market and compete in the market by improving the quality of medical services.
Medical services, tdabs, health system marketing, "customer path", "loyalty" of the patient, "real clinical experience", "patient perspective", nps and csi indexes
Короткий адрес: https://sciup.org/140298890
IDR: 140298890
Список литературы Methods for studying the target audience of the market of medical services
- Decree of the President of the Republic of Uzbekistan dated 07.12.2018 No PF-5590 "On comprehensive measures to radically improve the health care system of the Republic of Uzbekistan".
- Porter M., Teisberg E. Redefining Health Care: Creating Value Based Competition on Results. Harvard Business School Press, 2006.
- Zuenkova, Yu.A. The struggle for patients and fierce competition for culpulsory health care. Vestnik MIRBIS, 2021.
- Lukina, Yu.V. Kutishenko, NP Martsevich, S.Yu. Treatment adherence: modern view on a well known issue. Cardiovascular Therapy and Prevention, 2017.
- Ivanov, AV Registers as the basis for data collection and evidence building. RealWorld Data & Evidence, $ 2021.
- Axmadjanov I.X. Status and prospects of medical logistics services in small business and entrepreneurship // Scientific electronic journal "Economy and Innovative Technologies". № 6, November-December, 2016.
- Raxmanov D.X. Priorities for financing health care in the Republic of Uzbekistan // Scientific electronic journal "Economy and Innovative Technologies". № March 3, 2012.
- Dadaxodjaeva M.E. Description and international practice of different models of health management in foreign countries // Scientific electronic journal "Economy and Innovative Technologies". № 4, July-August, 2016.
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