The Role of Big Data in Internet Advertising Problem Solution
Автор: K.K. Hashimova
Журнал: International Journal of Education and Management Engineering(IJEME) @ijeme
Статья в выпуске: 4 vol.6, 2016 года.
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The article highlights Big Data and Internet advertisement problems. It describes the role of Big Data in the Internet advertising, and their interaction. The article explains the development and implementation of the Web-page concept, and evaluation of its effectiveness, as well as the obstacles for the work with Big Data. It thoroughly studies the role of big data in marketing.
Big Data, Internet, Web page, Web-server, ETL, information technology, consumer, RTB, marketing, business, economy, advertising
Короткий адрес: https://sciup.org/15014020
IDR: 15014020
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