Статьи журнала - Форум молодых ученых

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PR - менеджмент в ресторанном бизнесе

PR - менеджмент в ресторанном бизнесе

Мусаева М.Р., Басюк А.С.

Статья научная

В статье рассмотрены различные подходы к понятию «PR», проанализированы основные направления деятельности PR в индустрии ресторанного бизнеса, выявлены достоинства и недостатки, инструменты PR - менеджмента, определены особенности PR - акций в ресторанном бизнесе и проиллюстрированы на примере трех ресторанов г. Краснодара.

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PR-деятельность в гостиничном бизнесе

PR-деятельность в гостиничном бизнесе

Мин А.В., Капорикова Е.

Статья научная

Данная статья посвящена PR-деятельности в гостиничном бизнесе. Актуальность применения различных PR-средств. Рассмотрены современные PR-кампании в секторе гостиничного бизнеса.

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PR-продвижение социальных проектов

PR-продвижение социальных проектов

Салимгараева А.Р.

Статья научная

В данной статье рассматриваются методы PR-продвижения социальных проектов. Статья содержит понятия основ PR-продвижения. Автор раскрывает обоснованность применения каждого из PR-методов в некоммерческой сфере. Так же статья повествует о сущности социальных проектов.

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Peculiarities of proper names translation (on the example of tourist guidebooks to Tatarstan)

Peculiarities of proper names translation (on the example of tourist guidebooks to Tatarstan)

Вафиева А.Д.

Статья научная

In this article we will focus on peculiarities of proper names translation from Russian into English. As a material for our research, we have chosen the texts of travel guides to Tatarstan. The relevance of this work is caused by the increasing demand to the tourist services. Most of guidebooks are published in a foreign language that is why there appears a necessity of their translation.

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Personality in the humanistic concept of education and upbringing

Personality in the humanistic concept of education and upbringing

Mahsudova M.A.

Статья научная

Resume: This article is devoted to topical issues of education. One of the main difficulties of the elusive facets of our daily work: we educate not primarily those or other methods and techniques, and influenced by their own personality, individuality.

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Phase-antiphase method of radio direction finding

Phase-antiphase method of radio direction finding

Alekseev M.V., Molokanov A.A.

Статья научная

in this article, the authors considered the phase-antiphase method of radio direction finding, otherwise called the sum and difference method, and also considered the principle of its operation. In particular, the main factors determining the instrumental accuracy of the two-channel amplitude-phase direction finder were considered.

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Presentation Microsoft Power Point a way to formation and development of skills of independent work of students in a foreign language

Presentation Microsoft Power Point a way to formation and development of skills of independent work of students in a foreign language

Tomanova A.D., Ermekali A.T., Mahambet M.M.

Статья научная

This article describes the effectiveness of the Microsoft Power Point Presentation as a way to increase the motivation of students to learn and develop the skills of learning a foreign language. There are justifications for the active use of Microsoft Power Point in the lessons of a foreign language.

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Problems in intercultural communications for students in Vietnam

Problems in intercultural communications for students in Vietnam

Ta Tri Duc, Le Tieu Ngoc Lien, Phan Minh Ha

Статья научная

This study will focus on intercultural communication problems between Vietnamese and English speakers. In reality, there seem to be two major sources of problems. First is the foreign language itself, as well as the distinction between the mother tongue and the foreign language; second is culture, which determines communication. The goal of this study is to identify problematic areas in the English and Vietnamese languages that could lead to misunderstandings and to find out which of these areas is causing the most serious communication problems for Vietnamese students. This study is divided into two parts: theoretical and practical. The theoretical segment will discuss intercultural contact, its context, and its challenges. The theoretical section will conclude with a brief overview of the key areas of language that can cause misunderstandings or difficulties during communication and learning English as a foreign language. The practical part, using a questionnaire, determines which area is the most difficult for students.

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Problems of application international financial reporting standards in Russia

Problems of application international financial reporting standards in Russia

Guseynov V.M.

Статья научная

In conditions of dynamic development, many enterprises have a need to enter foreign markets and, consequently, the need to switch to IFRS. But in the Russian reality there are a lot of barriers, impeding to this. Purpose of the article is in identifying and classifying problems of application international financial reporting standards in Russian accounting policy.

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Process approach in education

Process approach in education

Getmanova E.F., Belisheva V.S., Dmitrienko N.A.

Статья научная

The article deals with one of the main approaches of educational organization management. Advantages of the process approach, the main types of the educational organizations according to the Federal law of 29.12.2012 N 273-FZ (an edition of 25.12.2018) are considered. The basic processes of educational activity are revealed.

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Professional risk evaluation by the Fain-Kinni method

Professional risk evaluation by the Fain-Kinni method

Dmitrienko N.A., Alimova K.S.

Статья научная

The risk management process is the basis for creating a healthy and safe working environment. The risk can be caused by technogenic accidents, as well as occupational diseases and cause material damage. Risk assessment is a structured process that identifies ways to achieve goals, analyze the consequences and probabilities of events for making decisions about the need for risk treatment. This article describes one of the methods for risk assessment - Fain-Kinni method.

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Pronunciation teaching of the English language

Pronunciation teaching of the English language

Kulaxmedova G.A., Aripova M.X.

Статья научная

In this article highlights importance of English language in the world life and pronunciation teaching of the English language.

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Prospects for BRICS as a trade and political entity

Prospects for BRICS as a trade and political entity

Khristiukov P.A.

Статья научная

The article is devoted to the definition and analysis of the prospects for the development of BRICS. A brief description of each country in the organization is given. Conclusions are made about the current state of the organization and its future.

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Prospects for the development of energy management systems in the Russian Federation

Prospects for the development of energy management systems in the Russian Federation

Karelin A.E., Dmitrienko N.A.

Статья научная

This article deals, an analysis was made of the state of the main problems in the energy sector. Modern methods of controlling generation, transportation and distribution of electric power were studied. The table of comparison of methods of the account of the electric power in Russia with some European countries is resulted. The structural scheme of intellectual metering of electric power is given. Next, intelligent grid networks (Smart Grid) were reviewed - modernized power supply networks using information and communication networks and technologies to collect information on production and consumption of energy.

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Psychological properties of tolerance

Psychological properties of tolerance

Sattorova M.D.

Статья научная

In this article, the characteristics and properties of tolerance are examined. The descriptions of external types of individuals are given on the basis of their degree of tolerance.

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Purchasing power parity and the law of one price

Purchasing power parity and the law of one price

Shkalova E., Gabrielyan E.

Статья научная

This article is about Purchasing Power Parity and the Law of One Price. It is known because of the wide use of the Big Mac Index. In this work we have to create our own index based on other homogeneous product. I have chosen for this very project the Vogue Magazine.

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Quests as an interactive tool of patriotic education of youth

Quests as an interactive tool of patriotic education of youth

Hamer G.V.

Статья научная

The article considers fashion an interactive tool among young people as a means of Patriotic upbringing of the younger generation. Created by a group of students quests-travel to places of military glory of Kaluga were tested on groups of Junior students of a number of Kaluga schools. Conversations with students, their teachers, parents, as well as conducted a survey of quest participants allowed students to verify the importance, necessity and timeliness of the developed and conducted activities.

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Research of intellectual analysis and monitor algorithms for social networks

Research of intellectual analysis and monitor algorithms for social networks

Avdeeva T.G., Alekseenko Ju.V., Lyashov M.V.

Статья научная

The article presents the rating of the most popular social networks in 2017 in Russia. Methods and algorithms of intellectual monitoring and analysis of social networks are considered. The most used text data analysis methods are presented. The Section 3 describes the application of systems for the monitoring and analysis of social networks.

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Research of the most popular specialties in Ukraine among entrans in 2020

Research of the most popular specialties in Ukraine among entrans in 2020

Bohdaniuk O., Hryhorievykh A.

Статья научная

One of the conditions for the prosperity of the country is highly qualified specialists who develop the main powerful industries of the country. An important condition for such personnel is the required number of specialists. Therefore, it is important to understand the choice of graduates for future professions.

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Ressentiment как моральная характеристика современного общества

Ressentiment как моральная характеристика современного общества

Цапикова Ю.С.

Статья научная

Статья посвящена проблеме понимания и толкованияпонятия « ressentiment», с помощью которого Ф.Ницше описывал психологический источник возникновения реактивной морали и соответствующих им «стадных» ценностей. Рассматриваются некоторые симптомы доминирования реактивых ценностей в современном обществе и современной массовой культуре.

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