Page 27. General questions of trade and commerce. Market UDC: 339.1

Effective marketing approaches in the healthcare system: challenges and opportunities

Bogatyreva M.R., Galikhanova L.

Digital transformation of influencer marketing in the context of the development of artificial intelligence technologies

Shaban A., Filatov E., Tupitsyna M.

Image assessment and brand development of the Altai territory

Kolesnikov N.

Marketplaces: reasons for the growth of popularity, assessment of the current state, and development prospects in Russia

A.A. Safronova, O.S. Medvedeva, D.A. Vorobyova, Yu.S. Makridova, A.E. Lamshina

Analysis of the prospects of the Russian insurance market in the current economic and institutional environment

V.V. Sycheva, S.N. Ovsyannikova

Transformation of financial intermediation business models under the influence of artificial intelligence technologies

Karapetyan D.М.

Business partnership as a factor of competitiveness in the modern economy

Olisaeva L.G.

Marketplaces and banks: competing in the transactional economy

Kudievskaya А.

Integration of strategic analytical tools to strengthen business competitive positions

E.V. Denisova, G.V. Petrova

Forms of collective intellectual property for individualization of goods as an innovative tool for increasing the competitiveness of a processing enterprise in the agro-industrial complex

Veryaskin P.G.

Indicators for assessing the effectiveness of the sales strategy of an industrial enterprise

Rodin D.V., Kopylova E.V., Soldatkina S.M.

Personalization as a Tool for Reindustrialization: Marketing Mechanisms for Stimulating Demand for Products of Processing Enterprises in Buryatia

Khamaganova T.K.

Marketing campaign evaluation algorithm

Filippov I.D.

Selection of personnel marketing tools under digital transformation

Zimonina N. I., Kolesnikova O. V.

The main directions of improving the competitiveness of JSC “Russian railways"

Lysenko Tatyana Aleksandrovna

Формирование технологической среды автоматизированных систем распределенного доступа в сфере обращения

Давыдов В.М., Рудецкая А.В.

Факторы адекватной языковой подготовки профессионалов XXI века: только аутентичные учебники иностранного языка?

Пак С.М.

Дальневосточный ритейл: этапы и процессы постсоциалистической трансформации

Попов Д.А.

Роль стратегии адаптации в развитии товарного экспорта

Бондаренко Т.Н., Шпак Г.Б.

A methodical approach to market segmentation of maritime transport of cargo China

Savostina Svetlana Evgenyevna

Маркетинговое исследование удовлетворения предпочтений туристов для развития туризма в ДФО

Кузнецова Н.С.

Российская торговля XVIII-XIX веков: от протекционизма к либерализму

Попов Д.А., Волянюк Е.А.

Брендинг в системе маркетинга территорий

Беленко О.Ф., Пиханова С.А.

Применение инструментов продвижения в практике салона "ActionОптик"

Чимитова Д.Б., Мазанкова Т.В.

Evolution of mechanisms of interaction between the agricultural sector of the Russian economy and the world food market: a retrospective analysis

Chistyakov Yurii Fedorovich

Analysis of factors that determine fluctuations in food prices in 2016-2020 in the Perm region

Kerzina Yevgeniya Aleksandrovna, Gladkikh Yuliya Aleksandrovna

Товарная стратегия торговой компании

Толмачева И.А.

European Union foreign trade: development trends in the digital era

Romashkina Valeria Anatolyevna

Classification of factors of influence on the formation of financial and economic culture of Russians

Aleksandrova Olga A., Alikperova Natalya V., Markov Dmitry I., Nenakhova Yulia S.

Optimization of the logistics processes of trading enterprises during the post-pandemic period

Golovina D.A., Stepanova E.N.

Retail sales organization: modern trends

Stepanova E.N.

Public procurement in the field of information technologies

Port M.S.

The role of outsourcing in the efficiency of logistics solutions

Stepanova E.N.

Analysis of the balance of the assortment of a trading company: categorical approach

Zhebo A.V., Kotovskaya E.E.

Planning of marketing activities of a service company

Zimin A.S.

The importance of marketing communications on the internet

Zimin A.S.

Динамика потребительских цен на продукты питания в России: тенденции, причины

Бобков В.Н.

Факторы и закономерности потребительского поведения домохозяйств в условиях трансформационной российской экономики

Россинская Г.М.

Export Potential through Brand: Forming a Regional Brand for Foreign Markets

Dalisova Natalia Anatolyevna, Stepanova Elina Vyacheslavovna, Stupina Alena Aleksandrovna, Shagaeva Olga Aleksandrovna

Dynamics of the structure of consumer spending and consumption of essential food products in the regions of the Far Eastern Federal District in the context of increased inflation and external restrictions

Stupnikova Anna Vladimirovna

General questions of trade and commerce. Market - 339.1

Scientific articles