Scientific articles \ Economics. Economic science \ Trade. Commerce. International economic relations. World economy

General questions of trade and commerce. Market - 339.1

Scientific articles

In section "General questions of trade and commerce. Market"
Formation of a methodical approach to the development of internet marketing technologies in the activities of small businesses
Kovalenko A.E.
Social gerontomarketing in the healthcare sector: essence, key tasks, interaction with target audiences
Astashova Yu.V., Demchenko A.I., Lakhmil S.
Analysis of online platforms development in conditions of sharing economy
Shilonosova N.V., Butrina Yu.V.
Analysis of factors influencing a brand through reputation and employee satisfaction
Almandeel M.A.
Digital transformation of external factors of competitiveness of companies
Kamneva V.V., Baeva D.A.
Conversion of indicators of the cost-benefit analysis of internet marketing technologies in small businesses
Kovalenko A.E.
Reverse logistics: definition and internal flows
Beysenbaev R.M.
Marketing research of the features of individual tours and the problems of their promotion in the tourism market
Mukhina M.V., Smirnova Z.V., Mukhina E.S.
Effect of coronavirus (COVID-19) pandemic on marketing mix (4Ps)
Ansere Joel Kwame Owusu, Ukhova A.I.
Gerontoculture as a determinant of gerontomarketing distribution in the Russian consumer market
Astashova Yu.V., Savelyeva I.P.
Evaluating the marketing indicators of promoting nanomaterials in the intellectual property market
Ulyanova S.A., Ershova V.Yu.
Dynamic pricing in agribusiness
Shestakov R.B., Yakovlev N.A.
Sugar market monitoring
Kalinicheva E.Yu., Uvarova M.N., Kustova N.A., Zhilina L.N.
Formation of a “digital culture” of personnel as a condition for marketing promotion of Russian university brands in the era of digital transformation
Okolnishnikova I.Yu., Ukhova A.I.
Improving the operation of a call center in the paid medical services market from the perspective of marketing
Terenteva A.E., Ukhova A.I., Okolnishnikova I.Yu.
Comparative analysis of consumer path models in real and digital environments
Tokarev B.E., Semenov I.V., Shkarovskiy S.I.
Evolution of the generalized scheme of preferences
Bagdasaryan Kniaz M.
Features of food chain transformations during the COVID-19 pandemic
Reshetnikova Nataliya V., Kadomtseva Marina Е.
Effective development of the grain industry as a strategic priority of the agrarian policy of the Russian Federation
Sidorenko O.V., Shabannikova N.N., Sergeeva S.A.
Online retail in China and Russia: current state and development prospects
Dementeva Irina N., Sheng Sheng
Online retail in China and Russia: current state and development prospects
Dementeva Irina N., Sheng Fangfu
Investing in cryptocurrency: theoretical basis for identifying internal factors of readiness to invest
Baeva D.A., Kamneva V.V., Osakve K.
Problems of the Russian consumer market of cereals and cereal flakes in terms of unstable economic environment
Trofimenko E.Yu., Rychkova I.V.
Management of the personnel potential of a medical organization: marketing approach
Shakhovskaya L.S., Arakelova I.V., Yukina V.I.
The role of souvenirs in the product positioning of the tourist region
Yarosh Olga B., Kalkova Natalia N.
Impact of the COVID-19 pandemic on the consumer market in Russia and China
Anosov Boris A.
Impact of the COVID-19 pandemic on the consumer market in Russia and China
Anosov Boris А.
Marketing analysis of key trends in the development of the market of transport and logistics services
Keller A.V., Okolnishnikova I.Yu.
Technology for assessing brand effectiveness through the prism of PAR & BAR indicators
Shishakova Yu.V., Ukhova A.I.
Marketing solutions in the field of online and offline training in higher education
Shkarovskiy S.I., Tokarev B.E., Soldatova N.F.
Efficiency of using labour and production potentials in cultivating grain and oil-crop cultures
Sidorenko O.V., Shabannikova N.N., Sergeeva S.A., Mikhaylova Yu.L.
Marketing analysis of key trends, barriers and risks of the Autonet market development
Okolnishnikova I.Yu., Keller A.V., Ukhova A.I.
Country marketing as a fundamental element of the state ideological mechanism
Demichev D.M., Kuznetsova O.A.
Marketing analysis of resilience of the supply chain of the Russian pharmaceutical industry under conditions of external shocks
Bystrov V.N.
Development trends of the Russian fertilizer market
Marakulina I.V.
An approach to the demographic typology of regional markets for gerontomarketing development strategies
Astashova Yu.V., Demchenko A.I.
Labor productivity in agriculture: dynamics, indicators, growth factors
Sidorenko O.V.
Promotion of services in the commercial sector of the cultural sphere
Soloveva I.A.
Application of information technology in the vermicompost market research
Marakulina I.V.
The effect of filled counters. Overcoming the commodity deficit in Russia in the 1990s and its social consequences
Khlevniuk O.V.
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